Veiled in a sparsely furnished wickedly contemporary store space in the heart of Shoreditch’s trendy Redchurch Street, Elementary presents an elusive minimalist furniture shop with stark white interiors showcasing a directional edit of unique homewares, furniture and fashion items. Elemental values aesthetic appeal and functionality above everything else and illustrates a captivating harmony between the ideas of serenity, spirituality and ease in Japanese design and the feelings of usability, simplicity and humanity in Scandinavian design.
Elementary is a wonderfully Zen and clutter free space where you can easily browse coloured Perspex boxes, laptop sized quality leather totes, graphic fashion magazines, handmade glassware, Brooklyn slate cheeseboards and modular contemporary food containers. Elementary’s harsh edited nature will appeal to design enthusiasts with a love for products that will emphasise a room’s perspective, clean lines and modernist design principles.
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