Velorution / Oxford Street

£££ · Men, Women
Sports Indie

Situated in the backstreets of London’s fashionable Oxford Circus, Velorution’s designer bicycle shop is the trendy cycling hub for those in the know. Shop classic and vintage style city bikes, folding bikes, road bikes and electric bikes.

Velorution’s customers see their bicycles as a style statement and key outfit accessory. Shop smart Gentlemen Cruisers, Pashley Princess Classics, cute Bobbin Bicycles, handcrafted English Moulton Bicycles and vintage Pinarellos. Channel the romance behind cycling’s golden past with vintage style urban cycling accessories such as Brooks’ Piccadilly Knapscaks, Dalston Rucksacks and Euston Satchels, stylish hounds tooth Cleverhood rain capes and stunning fashionable Sawako leopard, tartan and crocodile helmets.

A Pashley Brittania Bicycle costs £675 and a Nutcase Union Jack retro style helmet costs £54.95.

WeLikeShopping Tip: Be Velorutionary; ‘an urban cyclist with discerning taste and a sense of cycling style’ and indulge in Velorution’s arty cycling magazine of up close and personal street style documentaries, urban cycling news, reviews and behind the scenes cycle craftsmanship.

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