Set in London Carnaby Street’s hotspot of stylish sportswear and innovative trainer brands, Pro Direct is the ‘professionals choice’ for the latest in football boot technology and peak performance design. This stunning state of the art store designed like a virtual website is Pro Direct’s first physical shop and the world’s largest boot room, featuring multiple digital interactive glowing touch screens in 4K definition, life size digital footballer player mannequins and magnified details of Adidas Predator Instinct and Nitrocharge football boots.
Launched in sinew with the Brazil 2014 world cup, Pro Direct provides a special shopping experience of rare signed football boots from some of the world’s most famous footballers such as Gareth Bale, David Beckham and Zinedine Zidane. This innovative, super cool store is a pioneering example of the future of retail and how digital media can be used to create an infectious shopping atmosphere.
A pair of Adidas Nitrocharge 1.0 TRX football boots cost £150 and a pair of Nike Mercurial Superfly G boots cost £230.
WeLikeShopping Tip: Pro Direct is a must visit for football enthusiasts, players and fans looking for a football haven selling the very best football boots with football experts on hand to ensure your boots provide explosive acceleration, optimal touch and ultimate traction.