127 / Brick Lane

££££ · Men, Women
Fashion Boutique

Set in London’s vibrant Brick Lane of colourful vintage clothing boutiques and imaginative street art, 127 presents the ultimate contrast with a desperately contemporary shop in bold monochrome to reinvent the notion of the fashion boutique. 127 is a temple to the Avant Garde and focuses on conceptual thoughts and powerful associations surrounding all black dressing in high fashion juxtaposed with pops of edgy print and seasonal colour. Amongst the East End’s infectious sense of distinct, rebel cool, 127 is a curious contradiction, stocking fashion garments of the highest caliber attracting a wide range of clientele from tourists to die hard fashionistas.

Presenting an expertly edited mix of both current and past collections from the kings of sartorial innovation Gareth Pugh, Rick Owens, Margiela and Yohji Yamamoto alongside new and exciting emerging designers, 127 is the destination for the daring and the adventurous. Discover cutting edge technical clothing, architectural shapes and structured silhouettes that transform, cocoon and exaggerate the body, pushing the boundaries of fashion design.

A Margiela Postcard Jersey T Shirt costs £332 and a pair of Rick Owens Skinny Leather Trousers cost £1105.

WeLikeShopping Tip: Experience 127 for a modernist take on the typical fashion boutique, merging innovation with design classics for a refined designer edit.

Storescore

5.0/10 based on 4 customer reviews

Frenc Spiteri
Occasional Shopper
An expensive fashion boutique with pretentious and patronising staff. Even the atmosphere here is stuffy.
Alan Bowlt
Occasional Shopper
127 is a very expensive fashion store, there's no doubt about that. However, for luxury, designer clothes and accessories with tonnes of style then 127 is perfect. If you like to invest in your wardrobe then 127 is well worth a visit. Just be prepared to pay a lot, but get wonderful fashion that will last you for decades.
Jai Sharma
Occasional Shopper
If you want to shop at 127 then make sure that you have a fat wallet! When you're spending hundreds of pounds for a t-shirt you need to have a hefty bank balance to go with it, and I don't have that luxury!
Lilli Ranta
Occasional Shopper
I can't lie - I have very expensive taste when it comes to fashion, and this store is one of my favourite luxury fashion boutiques in London. They sell a range of independent designers for both men and women, including Helmut Lang and Gareth Pugh. It's not fashion for the fainthearted - it's contemporary, avant grade clothing and you will get noticed wearing it! However, if fashion is your world and you love to save your money for beautiful clothing then 127 Brick Lane will excite you as much as it does me.

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